The Power Of Storytelling -
Using Testimonials with Integrity & Impact
Before any testimonial is shared, it’s essential to understand the technology behind X39 and LifeWave patches.
X39 patch technology represents a new approach to supporting the way the body fosters the flow of energy. By gently stimulating the skin with light, LifeWave’s general wellness, non-transdermal patches work with the body’s natural processes. This may support improvements in strength, stamina, vitality, and overall wellbeing — and often in ways that are unique to each individual.
The most important thing to understand — and to help others understand — is this:
When light enters the body, each person’s response is unique.
Because the body interprets and utilises light differently based on individual biology, lifestyle, and internal balance, no two experiences will be exactly the same.
This is why testimonials should support understanding, not replace it.
Please watch this short foundational video before continuing:
This video provides essential context around how X39 patch technology works and why individual responses can vary.
Testimonials can be powerful. They build belief, spark curiosity, and help people see what might be possible. However, when testimonials are used without education or context, they can unintentionally create confusion, comparison, or even doubt.
Using the thisisitinfo.com site (copy this script):
X39 is a non-transdermal light therapy patch, that uses the power of phototherapy technology to elevate a peptide clinically proven to activate your own body’s dormant stem cells.
50% of your stem cells are inactive by the age of 30, by the age of 60 you have almost no stem cell activity.
This is a natural preventative approach to wellness. There are no drugs, stimulants, or chemicals & it’s non-invasive and it is backed by over 80 clinical studies and 180 patents.
The moment I heard about this I was so excited. So once you’ve had a look through the below site, I’d love to hear who you think this could help. It’s been such a game changer for so many people
For a deep dive into case studies, doctor reviews, patents, science and testimonies (there are hundreds of emotional stories based out of the USA as videos - for the stories from other countries just reach out)
An example of what you can share with others ** use chatgpt to make it your own:
Hey! Before you watch this short 4-minute video, just a quick note — X39 works by gently stimulating the skin with light, so everyone’s body responds in its own way.
This video shares a few people’s stories and the hope this technology has brought to their health and longevity. These are real experiences — not promises of what will happen for you.
Watch it with curiosity rather than expectation 😊
Here it is 👇
If this brings you hope or curiosity, please feel free to pass it on.
Nearly $1 billion in LifeWave product has been shared around the world, and our heart is to help even more people experience what’s possible for the longevity of their life and legacy.
When you’re ready, we can look at what getting started might look like for you
The Core Principle to Lead With:
Before sharing any testimonial, people must first understand how X39 and LifeWave technology works at a foundational level.
LifeWave patches do not introduce substances into the body. Instead, they gently stimulate the skin using light and heat, allowing the body to respond in its own way.
Because every body is different, responses may be influenced by factors such as:
Hydration
Sleep and recovery
Stress levels
Nutrition
Movement and activity
Overall wellbeing
When someone is shown only a very specific testimonial — especially one linked to a particular condition — it can create an unconscious expectation:
“It worked that way for them, so it should work the same way for me.”
If their experience unfolds differently, belief can weaken rather than strengthen.
Our goal is to expand belief, understanding, and trust — not narrow them.
The Role of Testimonials (What They Are For):
Testimonials are best used to:
Demonstrate possibility, not promise outcomes
Show the range of experiences people have
Build trust through real human stories
Support curiosity and conversation
Reinforce that the body is intelligent and adaptive
Think of testimonials as examples of what can happen, not predictions of what will happen.
General vs. Specific Testimonials
Why General Testimonials Are So Important
General testimonials (energy, sleep, clarity, recovery, wellbeing, quality of life) help people:
Relate without comparison
Stay open-minded
Avoid attaching to a single outcome
Understand that the body responds holistically
These types of testimonials tend to build belief safely and sustainably.
When Specific Testimonials Can Be Risky
Highly specific testimonials — especially those linked to illnesses or diagnoses — can:
Create unrealistic expectations
Lead to disappointment if results differ
Shift focus away from education
Put pressure on the product to “perform” a certain way
This doesn’t mean specific testimonials should never be shared — but they must be handled with care, context, and professionalism.
How to Share Testimonials Responsibly
When sharing testimonials, always:
Lead with education first
Explain that LifeWave supports the body using light and heat, and each person’s response is unique.
Use a variety of experiences
Share a mix of general wellbeing stories rather than focusing on one condition.
Remove expectation-based language
Avoid words like “will,” “guaranteed,” or “this is what happens.”
Frame testimonials as personal experiences
Emphasise that the testimonial reflects one person’s journey, not a universal result.
Invite curiosity, not conclusions
Encourage people to explore their own experience rather than compare themselves to others.
What to Avoid:
❌ Claiming or implying that LifeWave treats, cures, or diagnoses diseases
❌ Using testimonials as proof of medical outcomes
❌ Over-focusing on one condition or result
❌ Positioning testimonials as promises
❌ Allowing testimonials to replace education
Professional & Compliant Language (Important):
LifeWave products are designed to work with the body’s own natural processes.
A professional and compliant way to communicate this — particularly when discussing X39 — is:
LifeWave products, including the X39 patch, are general wellness products. They are not intended to diagnose, treat, cure, or prevent any disease. They work by supporting the body’s natural processes through the use of light and heat. Individual responses and experiences may vary.
This language protects both you and the person you are speaking with, while maintaining clarity, professionalism, and integrity.
How to Respond When Someone Asks: “Can it do this?”
This is one of the most common — and most important — moments in a conversation. How you respond here determines whether belief is supported or unintentionally damaged.
When someone asks “Can it do this?” they are usually looking for certainty. Our role is not to promise outcomes, but to re-ground them in how the technology works.
The Principle to Remember
X39 is a new approach to improving the way the body fosters the flow of energy. By gently stimulating the skin with light, these general wellness, non-transdermal patches support the body’s natural processes. Rather than telling the body what to fix, the technology allows the body to respond in the way it needs most.
Because of this, the most accurate and professional response is one that:
Educates first
Removes outcome guarantees
Reinforces the body’s innate intelligence
How to Respond When Someone Asks: “Can it do this?”
This is one of the most common — and most important — moments in a conversation. How you respond here determines whether belief is supported or unintentionally damaged.
When someone asks “Can it do this?” they are usually looking for certainty. Our role is not to promise outcomes, but to re-ground them in how the technology works.
The Principle to Remember
X39 is a new approach to improving the way the body fosters the flow of energy. By gently stimulating the skin with light, these general wellness, non-transdermal patches support the body’s natural processes. Rather than telling the body what to fix, the technology allows the body to respond in the way it needs most.
Because of this, the most accurate and professional response is one that:
Educates first
Removes outcome guarantees
Reinforces the body’s innate intelligence
A Strong + Compliant Response
When Someone Asks: “Can it do this?”
When someone asks, “Can it do this?”, a recommended response is:
“What’s important to understand is that X39 isn’t designed to target a specific condition. It’s a general wellness technology that works by gently stimulating the skin with light, supporting the body’s natural ability to foster energy, balance, and repair. Because every body is different, people experience benefits in different ways.”
If They Push for a Specific Outcome:
If someone continues with something like “Yes, but can it help with…?”, you can respond with:
“I can’t say what it will do for any one person, because it doesn’t work the same way for everyone. What I can share is that many people notice improvements in areas like energy, stamina, recovery, or overall wellbeing — and the body tends to respond in the way it needs most.”
When You Want to Acknowledge Healing — Professionally
It’s natural for people to talk about healing. To keep this compliant and grounded, use language like:
“The body is designed to heal and regulate itself. X39 doesn’t do the healing for you — it supports the body so it can do what it was designed to do more efficiently.”
This keeps the focus on the body, not the product.
How To Close The Conversation
To avoid expectation-setting, finish with a curiosity-based invitation:
“The best way to know how your body will respond is to experience it yourself and observe what shifts for you.”
What to Avoid Saying
❌ “Yes, it fixes that”
❌ “It works for everyone”
❌ “It healed this condition”
❌ “This patch treats…”
The Leadership Mindset
When we answer questions this way, we:
Protect belief
Stay aligned with compliance
Build long-term trust
Empower people to listen to their own body
Education first. Experience second. Testimonials last.
That is how belief stays clean, authentic, and sustainable.
Where To Find Testimonies
The best way to share stories is usually in the context of an Opportunity Call (so that guests see the whole context of the opportunity). However when you need to search for yourself or to build belief then here are the few groups we suggest:
The Dream Team shares stories of breakthrough for them and their customers over on this Whats App Group. This is only for Dream Team Brand Partners (and not for guests) but as you read, you can screen shot and then join us each Tuesday with your guests for a Testimony Tuesday Live Call
Stories of Light is a private Dream Team hosted Facebook Group where we post testimonies. You can invite any prospects into this group and tag them in posts.
This Is It Team FB page has over 35,000 Brand Partners in this group and they often share stories. Only Brand Partners can be in here, but you can search using the search bar in the corner.
Dream Team Testimony Tuesdays
Vanessa and some of the Dream Team will be hosting a live call on Tuesdays 12 - 12:30pm (Brisbane Time) held on zoom:
